Point2 Report: Florida Tops U.S. States for International Web Real Estate Traffic in Third Quarter; Las Vegas Leads Cities

Wednesday, December 14, 2011 3:00 AM

Canada Lead Source for Top States – UK, Mexico Follow

San Diego, – Dec. 14, 2011 – Point2 today released third quarter international consumer real estate traffic data for the United States on the Point2 Homes (http://homes.point2.com) consumer portal.  Florida properties emerged as the lead attraction for foreigners online, followed by Arizona and Nevada real estate listings.

Florida real estate listings captured 33.03 percent of the international traffic recorded to all U.S. states during the quarter. Arizona attracted 15.15 percent and Nevada 8.22 percent.

Canadian traffic generated the highest number of online visits to all top ten states identified in the Point2 report, with a significant relative majority share in six out of the ten. The United Kingdom and Mexico followed in second and third place.

Canadian traffic made up 91.89 percent of the overall international traffic to Arizona listings, 75.90 percent to Hawaii, 73.92 percent to Michigan, 70.55 percent to Nevada and 65.05 percent to California. Puerto Rico, also covered in the report, ranked tenth on the list, with 16.82 percent of the traffic.

Las Vegas ranked first (14.53%) on the report’s overall ‘top 20’ cities in the nation category for online properties searched by international visitors. The top 20 list includes eight cities in Florida, four in California and three in Arizona.

Las Vegas real estate listings attracted 91.73 percent of all the international traffic recorded for the state of Nevada during the third quarter, with Canada as the leading source at 70.47 percent. The UK followed at 5.28 percent and France at 2.19 percent.

China, Israel, Mexico and Russia were among the top nations that contributed to Las Vegas’ lead city ranking.

In Florida, the cities of Orlando, Kissimmee and Pompano Beach ranked first, second and third for attracting the highest amount of traffic to the state.

The Point2 Third Quarter International Traffic Report ranks the top ten cities in each of the top ten states, as well as their respective top ten country traffic origins. The complete report can be accessed here.

Figure 1.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Figure 2.

 

 

 

 

 

 

 

 

 

 

 

Figure 3.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Methodology

The Point2 International Real Estate Traffic Report is a quarterly study that analyzes online traffic patterns in the United States to identify areas of relative concentrated interest from foreign buyers, and related trends. The analysis is based on unique property listing search and visit occurrences each within a 30 minute period or longer to the Point2 Homes international real estate consumer portal. Future reports will incorporate quarterly and year over year benchmarking and analysis. Point2 Homes features nearly 775,000 U.S. listings. During the third quarter of 2011 the site generated 35 percent of its traffic, unduplicated, from non U.S. sources.

Source: Point2

This data and related report(s) may be re-published in part or in whole without modification to the data, with the source indicated as Point2, a real estate marketing solutions provider, at the first mention of the report in broadcast or on the Web. The Point2 logo must accompany all publishing of relevant imagery and materials such as maps and charts, and may be used only with express written consent from Point2. Point2 makes every effort to ensure the accuracy of the data compiled for this report and bears no responsibility for any inaccuracies that may occur. Possible low relative traffic to certain regions on Point2 Homes during the study period may largely influence the results in these areas. For questions, more information or for data interpretation and further analysis please contact Roger Noujeim at rnoujeim@point2.com.

About Point2

Point2 (www.point2.com) provides real estate marketing and lead management software to brokers and agents in North and South America, Europe, Asia, Australia and Africa, as well as listing data aggregation and syndication solutions to real estate MLSs (Multiple Listing Service), Boards and Associations across the U.S. and Canada. Point2’s solutions also include the consumer real estate listings portal, Point2 Homes, as well as end-to-end property management software for small to medium size organizations managing up to 1000 units. Point2 is a Yardi Systems Inc. (www.yardi.com) brand.

More information about Point2 can be found at www.Point2.com. For ongoing news about Point2, please visit www.point2.com/news.asp.

###